Position Overview:
As the Business Development Manager & Marketing Head, you will play a pivotal role in expanding our market presence and driving revenue growth. You will be responsible for identifying new business opportunities, developing strategic partnerships, and leading marketing efforts to enhance brand visibility and attract potential clients. This role requires a strategic thinker with a strong understanding of both business development and marketing principles.
Key Responsibilities:
Business Development:
- Identify and pursue new business opportunities and
- Develop and execute strategies to generate leads and acquire new
- Build and maintain strong relationships with key stakeholders and
- Conduct market research to identify trends, opportunities, and competitive
- Create and deliver compelling presentations and proposals to potential
- Negotiate and close deals to achieve revenue
Marketing Management:
- Develop and implement comprehensive marketing strategies to increase brand awareness and drive lead generation.
- Oversee the creation of marketing materials, including digital content, social media posts, and promotional campaigns.
- Manage and optimize digital marketing channels, including SEO, PPC, email marketing, and social media.
- Analyze marketing performance metrics and adjust strategies to maximize
- Coordinate and oversee events, trade shows, and other promotional
- Collaborate with internal teams to ensure consistent messaging and branding across all
Qualifications:
- Bachelor’s degree in Business Administration, Marketing, or a related field (Master’s degree preferred).
- Proven experience in business development and marketing, with a track record of achieving sales targets and driving successful marketing campaigns.
- Strong understanding of market research, business strategy, and digital marketing
- Excellent communication, negotiation, and presentation
- Ability to work independently and as part of a team in a fast-paced
- Proficiency in marketing software and CRM systems (e.g., HubSpot, Salesforce).
Preferred Qualifications:
- MBA or advanced degree in
- Experience in digital marketing and social
- Familiarity with marketing automation tools and CRM
- A strong understanding of the Cybersecurity landscape and competitive
